{"id":1412,"date":"2013-08-01T15:15:20","date_gmt":"2013-08-01T15:15:20","guid":{"rendered":"http:\/\/www.atbshop.co.uk\/skatepark\/?p=1412"},"modified":"2023-04-01T16:31:55","modified_gmt":"2023-04-01T15:31:55","slug":"new-balance-shoe-launch","status":"publish","type":"post","link":"https:\/\/www.atbshop.co.uk\/skatepark\/new-balance-shoe-launch\/","title":{"rendered":"New Balance Numeric Launch"},"content":{"rendered":"

2013 has been a huge year for skateboarding. From huge team changes to big names taking on the skate market, there has been more drama than ever. And now, we\u2019re seeing New Balance try and pry a space into the market.<\/p>\n

We turned up at the premiere and were immediately blown away by the presentation; with a solid Video and photo campaign, you\u2019re going to want to keep your eyes peeled for some premium skate media. New Balance Numeric have put a huge amount of attention to detail into their shoes, with small touches that really make the shoe, from the asymmetric stitching on the toe caps to the basketball inspired sole details on the Stratford 479.<\/p>\n

New Balance Numeric are offering a range of skate shoes varying from the very fashionable\u00a0 Brighton 344 shoe to the running inspired tech shoe the Logan 637. With a well-rounded range they definitely will have a shoe to your liking, and man are you going to like them.<\/p>\n

With probably the highest quality build I\u2019ve ever seen in a skate shoe, the Logan 637 kills it. Featuring TPU bonded PU and Full-Grain Leather, this shoe is going to be really durable yet is really flexible and offers great board feel. Also by implementing the use of REVlite foam they managed to cut the weight without sacrificing underfoot cushioning and stability.<\/p>\n

On the polar end of the scale we have the Brighton 344. A low profile vulc silhouette with great skateability. A simple shoe with a great shape, offering unparalleled board feel and flick. For all you die hard Janoski fans, this is the shoe for you.<\/p>\n

Overall we were super impressed with everything New Balance Numeric had to offer, great riders, great image and even better shoes.<\/p>\n