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Picture Organic Clothing was founded in 2008 by three friends in France. Aiming to create a sustainable clothing brand for snowboarders and skiers. There is a super strong commitment to eco-conscious practices and long lasting quality clothing.
Then Picture Organic Clothing was originally founded there wasn't the buzz words of eco friendly and sustainable as it is today but that was their ethos from the start. Achieving B Corp status and from the start the brand was committed to sustainable, eco-conscious design in everything not just the fabrics but also the zippers, hardware and water repellent treatments. All had to be sourced responsibly and produced with minimum environmental impact.